To promote their upcoming event Adobe did a prank on innocent by-standers in a bus stop in Sweden.
For the upcoming Adobe Creative Days event, Adobe setup a screen and hidden cameras in a random bus stop in Stockholm. They then enlist the help of Photoshop Guru Erik Johansson to prank the innocent bus-riders. The unsuspecting by-standers are photographed from a van where Erik Johansson played with the images using various tools in Photoshop. While working on the images the whole process is then shown in real-time at the installed screen at the bus stop for the unsuspecting by-standers to see. The awesome Adobe Photoshop prank video was uploaded last June 7 and since then it has been raking in views and as of this writing the video has 10 million views in YouTube and still counting.
This is just the first prank and Adobe has announced that they will be doing more pranks like this to other cities and people can watch it live. The conference will be showcasing the a-list of industry pros and visionaries around the globe. The whole event started last May 20 and will end on June 20, touring around different cities in Europe.
